Oetzi vs Promptwatch: crawler logs or the reply you send

Pick Promptwatch if you want to see which AI crawlers hit your site and what the visitors arriving from AI answers do next. Pick Oetzi if the gap in your week is not data but published work, because Oetzi measures the same answers, then surfaces the threads they cited and drafts the reply. Promptwatch collects something Oetzi does not. Oetzi does something Promptwatch does not.

What Promptwatch does well

Promptwatch puts visibility, citations, crawler logs, and visitor analytics in one dashboard, and the crawler log piece is the genuinely uncommon part. Most visibility tools ask engines questions and report the answers. Promptwatch also looks at the other direction: which AI crawlers came to your pages, how often, and what they took. That is real evidence about whether your content is even being read by the systems you are trying to influence, and it is the kind of thing an engineer can act on immediately with a robots file or a sitemap change. See the Promptwatch site for how the pieces fit.

Oetzi does not collect crawler logs. If that data is what you came for, this page is not going to argue you out of it.

Where the two tools stop overlapping

The shared ground is measurement. Share of model asks your category's buying questions to ChatGPT, Perplexity, Gemini, Grok, and Google AI on a schedule and reports the fraction of answers that name you, who got named instead, and the threads and pages each answer cited.

After that Oetzi turns into a different kind of tool. Those citations are mostly public conversations, and for any of them Oetzi drafts two replies in your voice that you approve or discard. Alongside that it listens on seven platforms, scores every match 0 to 100 for buying intent with the reason written out, and drafts posts from what your niche said this week.

So the honest split is by bottleneck. If you know what to publish and want to know whether the machines are reading it, Promptwatch answers that. If you know the machines are not naming you and you do not have anyone to write the response, Oetzi is the one that produces work. An AI citation is only useful once somebody earns the next one.

Pick Promptwatch if

• You want AI crawler logs and visitor analytics, which Oetzi does not collect.
• Your site is the main lever you pull and you have an engineer who acts on log data.
• You already have someone writing the content and you need proof it is being fetched.

Pick Oetzi if

• The number is not your problem, the empty content calendar is.
• You want the public threads behind each AI answer surfaced and a reply drafted for approval.
• You need listening across seven platforms with buying intent scored, not just site side evidence.
• You want an agent to run checks and drafts through MCP with a credit cap on every paid call.

Questions

Does Oetzi track AI crawlers on my site?

No. Oetzi asks the engines questions and reads their answers, so its evidence comes from the answer side, not from your server logs. It reports which answers name you, who is named instead, and which threads and pages each answer cited. If crawler traffic is the thing you need to watch, Promptwatch collects that and Oetzi does not.

Can I run both tools together?

Yes, and for a team with a content person that is a reasonable setup. Promptwatch watches what the crawlers do to your site while Oetzi works the public conversations the engines cite and keeps your posting going. The overlap is the visibility check itself, so most people who run both eventually pick one place to read that number.

Which engines does Promptwatch cover?

Promptwatch does not publish its engine list, so check with the vendor before you buy. Oetzi asks every tracked question to ChatGPT, Perplexity, Gemini, Grok, and Google AI, and each check spans all five for two credits per question. Reading the results, the inbox, and the reports costs nothing on top of that.