Oetzi for agencies of one: run listening for every client
An AI marketer for a one-person agency. A workspace per client, signals in their voice, scored matches, and drafted replies that wait for approval.
By Max Gillespie, founder of Oetzi
You run marketing for three or four clients by yourself. Oetzi gives each one a workspace: its own voice, its own listening signals, its own inbox of scored conversations with replies already drafted. Extra workspaces cost nothing on the plan, which is $49 a month with 100 credits included.
Where do your clients' buyers ask in public?
Wherever their category lives, rarely the same place twice. A B2B tool client gets Reddit and LinkedIn, a developer client gets Hacker News, a consumer client gets X, Threads, and Bluesky, and a client selling to writers gets Substack Notes. All seven are swept from the same one-sentence description, so there is no new tool to learn per client.
The thread shapes repeat even when the categories do not. Someone asks what their peers use. Someone announces they are leaving a tool. The anatomy of a what-do-you-use thread reads the same whether your client sells payroll software or pottery classes.
How does one person run listening for several clients?
Each client gets a workspace. You paste their URL, Oetzi reads the site, extracts segments, competitors, voice, and buying questions, and drafts a signal per thing they sell. You fix the sentence, because you know the market better than a page scrape does. Seven days backfill immediately, so the first client call has real examples.
Each workspace then fills its own inbox. Matches carry a 0 to 100 intent score with the reason written out and a tag for who is talking: buyer, current customer, feature request, or competitor user. That reason text saves you, since it explains itself in a client update.
Replies are drafted in that client's voice, two variants each, and they wait for approval. Outreach is recorded so nobody at your end contacts the same person twice.
Which credits does a one-person agency spend at $49 a month?
Credits come from one pool, so plan across clients. Reading is free: the inbox, translation, voice, edits, publishing, post metrics, the trend scan, tracked links, and the outcomes ledger.
A sweep of one signal across every platform is 2 credits and refunds when nothing qualifies, so one signal per client for three clients, swept twice a week, is about 48 credits a month. One drafting run per client per week is about 12 credits. That is roughly 60 of the 100 included, leaving room for a share of model check at 2 credits per question for the client who asks whether ChatGPT recommends them. Top-ups are $1 a credit and never expire.
What should a one-person agency not expect?
No cold outreach. It never messages strangers, never scrapes a list, and never sends email on a client's behalf. If prospecting is your service, this is not that.
Nothing posts without approval. Drafts wait, scheduled posts wait, and autopilot is off by default, which is the setting you want when the words go out under someone else's name. It is also not a client dashboard, so there is no reporting seat to resell.
Questions
Can I run one Oetzi account for multiple clients?
Yes. The $49 a month plan covers as many workspaces as you run, so each client gets its own signals, voice doc, inbox, and outcomes ledger with no extra subscription. The 100 included credits are shared across all of them, so the thing to plan is sweep cadence per client rather than seat count.
How do I keep each client's voice separate?
Each workspace builds its own voice doc from that client's own posts and samples, with "sounds like me" votes to correct it. Drafts come out of that workspace's voice, not a shared house style. Edits and regenerations are free, so tightening a client's voice in the first week costs nothing but your attention.
What do I show a client in the first week?
The inbox, because seven days backfill immediately at setup. Show real threads where their buyers were deciding in public, each with an intent score and the reason written out, plus the drafted replies waiting for approval. Tracked links and the outcomes ledger are free, so clicks and signups from those threads are recorded from day one.
Oetzi is an AI marketer for founders who need users. It finds the threads where people ask for a product like yours on seven platforms, checks whether the AI engines recommend you, and drafts replies, posts, and short video in your voice. You approve everything. 100 credits included, 10 free to try with no card, 50 bonus credits with the first payment.
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